The 18-Month Advanced Digital Marketing & AI Professional Course is a complete skill-development program designed for students, working professionals, business owners, and aspiring digital marketers who want to build a full-fledged career in the digital industry. This 1.5-year intensive training blends foundational marketing knowledge, hands-on website development, powerful SEO strategy, social media mastery, creative design skills, AI automation, analytics, and real-world freelancing experience—all in one structured path.
With a flexible Online / Offline learning mode and an affordable fee of Rs. 28,000 (₹6,000 advance), this program is crafted to transform beginners into industry-ready Digital Marketing & AI Experts.
Throughout the 18 months, learners go through a step-by-step progression—starting from marketing fundamentals, moving into website building and SEO, then mastering social media strategies, content and graphic design, video editing, AI applications, analytics, and finally launching their freelancing or professional career. Each module comes with practical projects, ensuring you build a strong portfolio that stands out in the job market.
By the end of the course, you will have the skills, certifications, and hands-on experience required to work as a Digital Marketer, SEO Specialist, WordPress Developer, Social Media Manager, Graphic/Video Designer, AI Strategist, or even build your own freelancing/agency business.
This course isn’t just about learning digital marketing—
it’s about mastering every essential skill needed to grow a brand, run successful campaigns, and achieve measurable online results.
- Duration: 18 Months
- Delivery Mode: Offline + Online
| Module No. | Module Name | Topics Covered | Duration |
|---|---|---|---|
| 1 | Digital Marketing Fundamentals | What is Digital Marketing, Traditional vs Digital, Digital Channels, Target Audience, Customer Journey, AIDA Model, Branding Basics, Tools: Google Ads, Analytics, Canva, ChatGPT | 1 Month |
| 2 | WordPress Website Development | WordPress Basics, Domain/Hosting/SSL, Themes & Plugins, Elementor, Page Design (Home, About, Services, Contact), Blog Setup, SEO Plugins, Speed Optimization, Backup & Maintenance | 2 Months |
| 3 | Search Engine Optimization (SEO) | Search Engines Basics, On-Page SEO, Keyword Research, Content Optimization, Technical SEO, Off-Page SEO, Local SEO, Tools: Ahrefs, SEMrush, GSC | 2 Months |
| 4 | Social Media Marketing (SMM) | Platforms: FB, IG, YT, LinkedIn, X, Pinterest; Branding, Content Planning, Canva Posts, Scheduling, Hashtags, Meta Ads, YouTube SEO, LinkedIn Lead Gen | 2 Months |
| 5 | Graphics Design (Branding + Creative) | Canva Pro, Photoshop/Illustrator Basics, Design Principles, Poster Design, Logo Basics, Banner/Flyer, Thumbnails, Brand Kit, Infographics | 3 Months |
| 6 | Video Editing & Reels Creation | CapCut, Filmora, VN, Canva Video, Premiere Basics, Composition, Editing, Transitions, Subtitles, Reels Editing, Voiceovers, Export Settings | 2 Months |
| 7 | AI Tools & Automation in Marketing | ChatGPT, Jasper, Copy.ai, Pictory, Synthesia, Canva AI; AI SEO, Auto-Content Tools, AI Videos, AI Images, AI Chatbots | 2 Months |
| 8 | Advanced Marketing Projects & Analytics | GA4, Tag Manager, UTM Tracking, ROI, Reporting, Case Studies, Multi-channel Strategy Planning | 2 Months |
| 9 | Freelancing & Portfolio Building | Fiverr/Upwork Setup, Portfolio, LinkedIn Optimization, Resume/Cover Letter, Client Handling, Pricing, Internship Project | 2 Months |
